Tempocasa more efficient and competitive with CASAFARI’s market data

Valerio Vacca, Marketing and Communications Director

Tempocasa partnered with CASAFARI as its official data provider to increase estate agent productivity and efficiency through Property Sourcing, property valuation reports, and real-time market Alerts. By giving agents complete market visibility, comparative property valuations, and instant tracking of competitor and FSBO listings, CASAFARI equips the Tempocasa network to expand to 700 agencies by the end of 2023.

How does CASAFARI’s market data change how Tempocasa conducts its business?

One of the strongest aspects of working with CASAFARI in the property market is being able to rely on the accuracy of the data. This is only possible because CASAFARI offers a multi-country property database aggregating listings across portals, estate agency websites, banks, auctions, and iBuyers. CASAFARI is entering the US now in selected states for commercial real estate only through Claro AI. Basically, it’s like searching through many different websites and seeing their results at the same time.

The exhaustivity of CASAFARI’s data provides Tempocasa with a full view of the property market, allowing them to work with solid and reliable inputs, as well as to choose the best strategies for their business.

“One of the many reasons we chose CASAFARI, if not the main one, is the way it searches for properties. Constantly checking the market value and having real-time knowledge of our competitors’ properties allows us to identify the best opportunities in the sector. This leads to having a larger property portfolio, and in turn, a quicker negotiation process.”

Massimiliano Cifarelli, Tempocasa’s area manager

Massimiliano Cifarelli, Tempocasa’s area manager

Massimiliano Cifarelli, Tempocasa’s area manager

All these possibilities are open to Tempocasa because CASAFARI not only groups whatever is available in all other real estate websites, but because we turn this chaotic information into an organised ecosystem. They can see the property market through a transparent and organised lens.

And, as someone closely involved with the project, Cifarelli also sees advantages in other CASAFARI products, other than Property Sourcing. He pointed out the relevance of our online property valuation tool, for their everyday work: “the speed and ease of creating a report is very useful in all stages of mediation.“

How CASAFARI’s market analysis helps estate agents sell more and faster

Our property valuation report finds the closest competitors of a property, within the same location and characteristics, to define which is its fair market price. The report also shows all the details of said property, the asking-price distribution for this kind of asset, as well as interesting spots in the area that might affect the pricing strategy. All the inputs estate agents need to show their clients the best way of selling each home.

How does Tempocasa monitor competitors and FSBO leads in real time?

Another advantage of CASAFARI’s products to Tempocasa is that they are able to see everything that’s happening in their area of work in real time. With our Alerts, Tempocasa can monitor changes to the properties in their own portfolio, as well as their competitors’, in a tailor-made monitoring system.

They also get to know all about new properties being put on the market, including those FSBO, to help their efforts of portfolio growth.

Gather more property leads with CASAFARI: get to know Alerts

And with that many new tools, what have been the results of this partnership so far? How is the future of Tempocasa powered by CASAFARI’s tools?

Valerio Vacca, Tempocasa’s Marketing and Communications Director says: “we are proud to be part of the CASAFARI team. We have always taken care of the operations of our affiliates, providing them with cutting-edge tools to boost their business. Our vision is based on the growth of resources and a well-planned and sustainable territorial expansion”. And, about this expansion, he adds:

“Tempocasa’s goal is to keep pace with changes in the industry and to respond quickly to new challenges. And in this, CASAFARI has allowed us to become more competitive. Looking to the future, we aim to reach 700 agencies by the end of 2023. Agencies that will all have CASAFARI as their market monitoring tool.”

Valerio Vacca, Tempocasa’s Marketing and Communications Director

Are you ready to work more effectively as well? Then, follow Tempocasa’s footsteps and discover CASAFARI’s products for your real estate business.

Frequently asked questions

Why did Tempocasa choose CASAFARI as its official data provider?

Tempocasa selected CASAFARI as its official data provider to boost estate agent productivity and operational efficiency. By leveraging CASAFARI’s Property Sourcing, agents can evaluate market values, monitor competitor activity in real time, grow their listing portfolio, and accelerate negotiations. Technical details on data coverage can be found in the Property Sourcing API documentation.

Which CASAFARI tools do Tempocasa estate agents use in their daily work?

Tempocasa agents rely on Property Sourcing to search the market for available properties. They also use the online property valuation tool to generate fast comparative market reports across all stages of mediation. Additionally, agents use Alerts in the web app to track portfolio updates and spot new listings in real time.

How does CASAFARI’s property valuation report help estate agents price homes?

The property valuation report identifies comparable properties in the same location with matching characteristics to define a fair market price. It also displays comprehensive property details, asking-price distributions, and local points of interest that influence pricing strategy. This data equips estate agents to present clear pricing recommendations to clients.

How do CASAFARI Alerts support Tempocasa’s portfolio growth?

Alerts in the CASAFARI web app allow agents to monitor updates to their own portfolio and their competitors’ listings in real time. They also inform agents as soon as new listings enter the market, including for-sale-by-owner (FSBO) properties. This instant notification system directly supports agents’ portfolio expansion efforts.

How does CASAFARI support Tempocasa’s territorial expansion?

CASAFARI provides cutting-edge market monitoring tools to Tempocasa’s affiliates, helping the network respond quickly to industry challenges. This intelligence backed Tempocasa’s territorial growth strategy as it aimed to expand to 700 agencies by the end of 2023. All agencies in the network utilize CASAFARI to maintain their competitive edge.