AgencyGraph: see where your estate agency stands against every competitor

AgencyGraph is CASAFARI's estate agency database for Spain and Portugal, rebuilt every week so you can see where your branch stands against competitors in each town, track up to 25 agencies week by week, and screen agencies by portfolio size and growth. Covering about 41,000 agencies and branch offices across 4,767 Spanish towns and 17,600 across 309 Portuguese towns in October 2026, it provides asking-price measures for the 22,000 firms in Spain and 6,600 in Portugal advertising five or more homes for sale.

Picture an agency principal entering a Monday valuation meeting. A potential seller questions your fee, claiming another agent across town promises a higher asking price. Without objective local figures, defending your pricing strategy rests on narrative alone. CASAFARI—the property data layer for estate agents and their AI assistants—built AgencyGraph to eliminate guesswork from local market benchmarking. You can test your branch today when you sign up for the free 30-day plan with 1,000 tokens on platform.casafari.com.

AgencyGraph operates as an objective estate agent competitor analysis tool across all houses and apartments offered for sale. It extracts asking prices from advertisements on portals and agency websites, deduplicating advertisements into single property records. Every metric isolates asking prices, never closing or transaction prices.

Rather than forcing complex market dynamics into a single arbitrary score, AgencyGraph evaluates every firm across five core operational dimensions:

Core Operational Measure	What AgencyGraph Measures Per Town	Available Metrics
1. Portfolio Value	Total asking-price value and price distribution of advertised homes	Total value, mean, median, minimum, maximum, quartiles in EUR, and median asking price per m²
2. Inventory Growth	Pace of new instructions and withdrawn homes	New and withdrawn homes in the latest quarter vs prior quarter and same quarter last year
3. Price Cuts & Increases	Frequency and magnitude of asking-price adjustments	Count and share of homes with price cuts/increases; median reduction and increase size
4. Initial Overpricing	How far initial asking prices per m² sit above town medians	Median gap above town median price/m²; share over 10% above; share subsequently cut
5. Time on Market	Days active online before leaving the market	Minimum, maximum, median, and mean active days on the market

What can you ask AgencyGraph?

You can query AgencyGraph in natural English using Claude, Cursor and other MCP clients or through the REST API. Here are three examples:

• Agency owner (where I stand): "Rank the real estate agencies in Málaga by homes for sale, with their price cuts and median days on market, and show where my agency sits." (See the Málaga agency benchmark sample report in English.)
  Tools: agencygraph_area_benchmark (75 tokens a page of 25), agencygraph_agency_profile (50 tokens).
• Franchise network (recruit): "Find independent agencies in Valencia province with 30 to 150 homes for sale that grew this quarter and cut prices less than the town's median." (See the Spanish franchise recruitment sample report in English.)
  Tools: agencygraph_screen_agencies (100 tokens a page of 25), agencygraph_territory (50 tokens).
• Banks, developers, investors: "Which agencies in Marbella move houses off the market fastest, with the least overpricing at start, among those with at least 40 homes for sale?" (See the Barcelona partner selection sample report in English.)
  Tools: agencygraph_area_benchmark (75 tokens), agencygraph_screen_agencies (100 tokens).

You can browse all six AgencyGraph sample reports in English, including winning instructions in Cascais, finding network expansion gaps across Portuguese towns, and compiling agency prospect lists in Lisbon and Porto. For a detailed overview of every measure, dataset and pricing structure, see the AgencyGraph capabilities page in English.

Explore dedicated use cases for agency owners comparing competitor performance, franchise networks recruiting offices, portals assessing agency market coverage, and banks, developers and investors choosing agency partners, or build custom workflows with our AgencyGraph MCP recipes for AI agent builders.

Live features and upcoming tools

Live today

• Every agency and branch office in Spain and Portugal: Rebuilt every week from advertised homes on portals and agency websites, counting each property once.
• Five core operational measures: Portfolio value in euros, quarterly inventory growth (new and withdrawn homes), price cuts and rises, initial overpricing above town medians, and median time on market.
• Market share and rankings: Market share and digital inventory index rank in every town by property type.
• Network mapping: Franchise networks and their individual branch offices mapped side by side.
• Agency screening: Filter agencies across target territories by inventory size, growth rates, and price adjustments.
• Weekly watchlist: Monitor changes week by week for a watchlist of up to 25 agencies.
• City datasets: Quarterly-refreshed city datasets available via API for a full year.

Coming

The following features are coming to the same tools, at no extra price (no dates promised):

• Tech stack analysis (CRM and website vendor).
• MLS membership tracking and exclusivity.
• Specialisation indicators.
• Portal mix and listing quality.
• Search, answer engine and AI visibility scores, and online presence indicators.

How are agencies cited in AI answer engines?

In 150 Spanish and Portuguese towns, only about 7–13% of the sources AI assistants cite are an agency's own website; about 35% are portals (CASAFARI GEO study, October 2026, 1,199 questions).

How do you track up to 25 competitors week by week with the watchlist?

Comparing your branch to other local agents establishes an immediate benchmark. Following competitors week by week helps you see shifts as they happen. AgencyGraph provides a watchlist feature allowing you to monitor up to 25 selected agencies side by side using agencygraph_changes (25 tokens per query for up to 25 agencies). AgencyGraph operates on demand and does not push automated notifications or alerts.

You can query your watchlist against any benchmark date within the last year. AgencyGraph returns exact weekly shifts across all 25 firms, including:

• Instruction activity: Newly advertised homes, withdrawn properties, and relisted inventory.
• Asking-price movements: Total price reductions and price increases alongside the median size of those adjustments.
• Corporate changes: Consolidations and merges where one agency entity absorbs another.

How is AgencyGraph built, deduplicated and kept honest?

Every week, CASAFARI indexes homes advertised on property portals and on agencies' own websites in Spain and Portugal. Indexing, cleaning and deduplication models group multiple online advertisements of the same home into a single clean property entity, tracking every asking-price change and status update. AgencyGraph consolidates varied spelling permutations of agency business names to attribute properties accurately to individual branches and overarching networks.

AgencyGraph functions strictly as a digital inventory index reflecting active online advertisements. It measures online property exposure rather than financial turnover, off-market transactions, or service quality. Because two distinct agencies may co-list the same property, individual market share percentages within a town can sum to more than 100%. Private sellers, banking entities, property developers, and raw MLS feeds are filtered out. Individual estate agents, phone numbers, and email addresses are never indexed or returned.

AgencyGraph says "not known" rather than guessing. Towns or agencies with fewer than 5 active properties display their count without figures.

If an agency identifies incorrect details within its profile, it can submit a request on our AgencyGraph corrections page. The CASAFARI team reviews requests and provides an answer within 10 working days, applying verified updates directly to the subsequent weekly build.

How can you access AgencyGraph via AI assistants or REST API?

You can access AgencyGraph through two primary integration paths:

1. AI Assistant Integration: Connect via AgencyGraph MCP directly to Claude, Cursor and other MCP clients using browser authentication at the AgencyGraph MCP server endpoint. In Claude, go to Settings → Connectors → Add custom connector, paste the address, and sign in with your CASAFARI account.
2. REST API Access: Software developers and data analysts can integrate REST endpoints under /v1/agencygraph/{country}/.... Technical specifications are available in the AgencyGraph developer documentation on developers.casafari.com.

All API and MCP operations are billed in tokens drawn from a shared account balance. Location Lookup (finding place names) and finding an agency by name are free. Token pricing for operations includes:

• One country in detail: 5 tokens
• Agency profile: 50 tokens (€2)
• Territory: 50 tokens a page of 25 towns
• Market share: 50 tokens a page of 25
• Town benchmark: 75 tokens a page of 25 agencies (€3)
• Network: 75 tokens a page of 25 offices
• Screening: 100 tokens a page of 25 matches (€4)
• Weekly changes: 25 tokens for up to 25 agencies
• City dataset for a year: 2,500 / 6,250 / 12,500 tokens (€100 / €250 / €500 for small / mid / large cities)
• Whole-country licence for networks and portals: from about €5,000 a year

Which countries does AgencyGraph cover today?

As of the October 2026 build, AgencyGraph covers Spain and Portugal:

• Spain: Indexes approximately 41,000 agencies and branch offices across 4,767 towns, with 22,000 agencies carrying 5 or more active homes for sale.
• Portugal: Indexes approximately 17,600 agencies and branch offices across 309 towns, with 6,600 agencies carrying 5 or more active homes for sale.

Italy, Germany, Austria, Poland and Greece come next, then France, Belgium and Luxembourg, each once its weekly build passes its checks.

Explore how your branch compares against local competitors today. You can sign up for the free 30-day plan with 1,000 tokens on platform.casafari.com or connect the MCP server to start analysing your local market share immediately.