Cirav: increase in conversions with detailed valuations
Cirav Real Estate Trader, led by CEO and Co-founder Alberto Filippo Civelli, adopted CASAFARI for up-to-date property valuations, market analyses and access to a complete property database. According to Civelli, using CASAFARI increased the conversion rate of their property valuations by 25% while reducing valuation preparation time from hours to minutes.
Data-based property valuations to enable business deals
When valuing their properties or those Cirav’s agents wished to add to their portfolio, creating a property valuation report relied on a trio of products that took their analysis to another level.
With Property Valuation, the agents get an accurate suggested market price for the property, based on comparable ones with similar locations and characteristics. All of it in just a few minutes, something appreciated by Alberto and his team, since a valuation like this took hours to be done manually.
How do Area Insights and Property Sourcing support Cirav’s negotiations?
The second step is done in Area Insights (Market Analytics), where Cirav’s team can see how many similar properties entered or left the market recently, price fluctuations for this asset type and other statistics that help the agent understand what is happening on the market to justify such valuation.
And, finally, Property Sourcing also comes in handy: inside the property page, any Cirav agent can check the full history of the property they are valuing. From this information, they can see past asking price decreases, get insights about what happened to that property in the past and prepare for potential negotiations with the seller.
Something that could be a complex process is completed in minutes thanks to CASAFARI’s complete database, a benefit highlighted by Alberto Civelli. As reported by Cirav Real Estate Trader in June 2023, CASAFARI includes over 310 million listings sourced from more than 30,000 property portals, estate agency websites and banks. Combined and processed by the platform, all this data turns into clear insights for clients.
How CASAFARI’s market analysis helps estate agents sell more and faster
New ways to find comparable properties with CASAFARI
What results did Cirav achieve with CASAFARI?
But the question that remains is: has all this technology changed Cirav’s agents’ work for the better? Was this investment in technology worth it? According to their Co-founder, the answer is yes.
“The feedback has been very positive. One can run detailed property valuations, while it also helps agents in their daily tasks related to customer acquisition, follow-ups, values, changes in prices, etc.“
Alberto Filippo Civelli, CEO and Co-founder of Cirav Real Estate Trader
So, more than just saving time on daily tasks, our products ensured that Cirav’s agents had the right arguments to convince sellers both to work with them and to sell their properties according to the strategy proposed.
And when it comes to numbers, the results were equally strong. As reported by CEO Alberto Filippo Civelli in June 2023, “Certainly the conversion of our valuations went up by 25% compared to the way we did it previously”.
That is the aim of CASAFARI’s products: to provide useful, relevant, clean and concise data, enabling insightful decisions and faster deals for Cirav and all our clients.
Frequently asked questions
What results did Cirav Real Estate Trader achieve using CASAFARI?
According to CEO and Co-founder Alberto Filippo Civelli, Cirav Real Estate Trader increased the conversion rate of its property valuations by 25% compared to its previous manual process. The team also cut valuation preparation time from hours to minutes using CASAFARI’s complete property database. This enabled their estate agents to present clear, data-driven justifications during seller negotiations.
Which CASAFARI tools does Cirav use to value properties?
Cirav’s estate agents use three core tools together to value properties efficiently. Property Valuation provides an accurate suggested market price based on comparable properties with similar characteristics. Area Insights tracks supply, demand and price fluctuations in the local area, while Property Sourcing displays the complete listing and price history of each property.
How does property history help estate agents prepare for seller negotiations?
Inside Property Sourcing, estate agents can review the full history of a property on its dedicated listing page. This includes past asking price decreases, previous listing events and historical market activity. Having these facts allows agents to justify their proposed property valuation and guide sellers towards an effective pricing strategy.
Where does CASAFARI source the data used in its property valuations?
CASAFARI aggregates and deduplicates property listings from over 30,000 property portals, estate agency websites and financial institutions. The platform combines active and historical asking prices with official closing prices from public registries, notaries and client-reported transactions. Technical details on how these data streams feed property valuations can be found in the Comparables and valuation documentation.
How can an estate agency start using CASAFARI for property valuations?
Estate agents and property teams can sign up directly on platform.casafari.com to access Property Valuation, Area Insights and Property Sourcing. For technical integrations and custom workflows, developers can explore product documentation on developers.casafari.com.