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How CASAFARI data enables and accelerates real estate deals

Handshake to seal a real estate deal

CASAFARI accelerates real estate deals by indexing over 200 million listings across more than 30,000 portals and websites into a clean, deduplicated 360-degree view of the market. This empowers estate agents to value properties accurately, source FSBO leads, share commissions via CASAFARI Connect, and track local market trends and competitor activity with precision.

The database that makes a difference

A property marketplace, even one of the biggest, exhibits only properties that were listed in its platform. They show a snippet, a partial view of what’s available that could result in misleading conclusions.

Imagine, for example, that you value a property based on just a segment of the market. You could be ignoring comparable properties with higher asking prices, causing your client to underprice, or lower asking prices, leaving the property on the market for months.

CASAFARI, on the other hand, aggregates property listings from portals and agency websites across the market to provide a complete overview.

So, what you get is a 360º transparent view of the property market that empowers real estate professionals, allowing them to strategize their businesses.

When they see the full picture, they will not only be able to better advise and answer their clients’ doubts, but also to decide in which areas of the city to work, find the properties that tend to increase in value and more.

Full access to all market stock to accelerate real estate deals

This transparent view of the market works not only for informational and strategic purposes, but has also the potential to boost real estate deals.

How? We have a feature called CASAFARI Connect, present on property pages for agencies willing to share commissions. CASAFARI Connect allows estate agents from different agencies to partner, ensuring all sides benefit in real estate deals.

With CASAFARI Property Sourcing, estate agents can access all market stock without having to rely solely on their agency’s portfolio. Using granular search filters, agents can easily find properties that suit their clients’ needs and connect with the listing professional.

The opposite is also true: other agents can bring buyer proposals for listed properties. By arranging commission-sharing partnerships in CASAFARI Connect, estate agents ensure client satisfaction and enable more deals at a much faster pace.

By finding FSBO property listings on CASAFARI, agents can filter to view private listings and easily generate leads to grow their portfolio. It is also possible to see how long properties for sale by owner have been listed, helping agents identify owners who need professional assistance.

Instead of distributing flyers door to door, agents gain direct access to potential clients and opportunities.

In-depth information to gain the confidence of your clients

Indexing vast amounts of data is only the first step. Real estate data across portals is often fragmented and disorganised, making it difficult for professionals to analyse and draw clear conclusions.

CASAFARI deduplicates listings found across multiple sources, discarding inconsistent details to maintain accurate records. We display clean and detailed information about each property, including:

  • Which agency or agent is selling the property
  • The current asking price and pricing history
  • Since when it’s been listed
  • Where was it listed
  • Which are the characteristics of the property
  • How is the property valued, in relation to others in the market
  • Where is it located
  • What happened to this property in the past

This means you will arrive at any meeting with a new client fully prepared, with all the information you need about what went on with their property. The knowledge about each property provided by CASAFARI gives a boost of confidence to the estate agent, who is fully able to negotiate the deals, and inspires trust in the client, a win-win situation.

Is there an increasing or decreasing demand for this kind of asset class? Does this demand cause a rise or fall in the selling price of the property? How’s the market stock for this asset class in the area of interest? Is it easy to acquire properties such as these because there are plenty or is it something that everyone wants and there’s very little available?

When it comes to a specific property, which are the competitors in the same area? Do they have similar characteristics? For how long have they been on the market and how much is being asked for them?

And while we’re talking about competitors, what are the other real estate agencies in the area working with? Which are the properties on their profile? Have they been selling at a fast pace?

Plenty of questions to which CASAFARI has all the answers.

Once real estate professionals understand market dynamics using CASAFARI’s property valuation and market study tool, they can explain expected asking and buying prices to clients in detail, value properties accurately, understand how to sell faster, and respond strategically to competition.

Equipped with clean data, agents gain confidence during negotiations and actionable insights to improve business outcomes.

Real estate professionals can sign in to the CASAFARI platform to access comprehensive market data and tools.

Photo by Cytonn Photography on Unsplash

Frequently asked questions

Why is relying on a single property portal not enough for property valuation?

A single property portal shows only listings advertised on its own platform, presenting a partial view of the market. Relying on an incomplete data set can lead to underpricing a property and losing money for the seller, or overpricing it and leaving it unsold for months. Accessing market-wide data ensures accurate valuation based on complete comparable stock.

How does CASAFARI Connect help estate agents close deals faster?

CASAFARI Connect enables estate agents from different agencies to partner and share commissions on listings across the entire market. Instead of relying solely on their own portfolio, agents can match buyer clients with suitable properties across all indexed stock. This collaborative approach expands transactional opportunities and accelerates deal completion.

How can estate agents find for-sale-by-owner (FSBO) leads in CASAFARI?

Agents can filter CASAFARI search results to display exclusively for-sale-by-owner properties. The system displays how long each private listing has been on the market, helping agents identify sellers who may benefit from professional agency support. This provides a direct, data-driven lead generation method for expanding agency portfolios.

How does CASAFARI clean and organise property data from multiple portals?

CASAFARI indexes property data across more than 30,000 portals and websites, using deduplication algorithms to merge duplicate listings into a single master property record. The platform eliminates inconsistent details and presents clean data, including listing history, historical asking prices, property characteristics, location, and listing agencies. This gives professionals a reliable 360-degree view of every property.

Estate agents can track supply and demand levels across specific asset classes, alongside asking-price movements and time on market for comparable properties. CASAFARI also provides visibility into competing agencies’ portfolios and their transaction speeds. These insights support data-driven decision-making and strategic positioning in local markets.